Servisphere
Amazon Rekognition icon (AWS Architecture Icons)

Amazon Rekognition

Image and video analysis

A ready-to-use computer vision service: detects objects, faces, text in images, inappropriate content, and celebrities in images/videos; Custom Labels lets you train your own labels.

  • Cost$ Low
  • Difficulty●●●●●
  • Costs money when idle?No
  • Serverless
  • In examsCLF · SAA

Scope: Regional

Open Rekognition on the map →
Think of it asLike a security guard with a superb memory: one look at a photo and they know what's in it and who's there.

When to use it

✓ Use it when

You need to analyze images/videos without training your own vision models.

✗ Avoid it when

You need to extract text and tables from scanned documents → Textract.

Common uses

  • Moderate user-uploaded images
  • Face verification for eKYC
  • Automatic tagging for photo libraries

What does it cost?

  • Pricing model: Charged by number of images analyzed and minutes of video; storing face metadata and Custom Labels cost extra.
⚠️ Cost traps

Custom Labels models are billed hourly while running, even with no calls.

Reference prices for us-east-1, updated October 14, 2026; they may have changed. Always check the AWS pricing page.

Related services

Open Rekognition on the map →